FX Digital Media recently developed a sales campaign for Big Bee Boats to help drive sales during their July sales event. The campaign included regional cable TV and broadcast TV in central PA plus a targeted digital campaign featureing 15 sec pre-roll ads that reached out to specific markets where Big Bee has seen success beyond central PA. The digital campaign was able to target specific demographics and their internet search activity including behaviors, content and geographic location.
Don't forget social media as an important part of any campaign. Big Bee is promoting their July sales event through social media and using the spots as part of the social media element of the campaign.
Looking to drive sales this summer or headed into the fall, reach out to us and we can show you some options and help drive sales to your business.